We build a customized, AI‑driven LGN‑90 Admission Framework designed to fill your seats and achieve your admission goals.
150+ of India’s Best Institutes Are Doing Things Differently with Mediagarh
Whether you run a school, college, or university, empty seats mean missed admission targets and lost revenue.
Struggling to fill sections despite having the infrastructure, reputation and marketing budget to do so?
We help identify where parents are dropping out — from first enquiry to final enrolment.
Generating thousands of enquiries but still ending the season with vacant seats?
We identify what’s breaking across your marketing, lead quality, counselling and follow-up — and build the system to fix it.
Every other business gets to have a bad quarter and fix it in the next one. You do not. You get one window a year, and it closes on schedule whether or not your funnel was ready.
Thirty empty seats can mean crores in lost revenue — depending on your annual fee.
Then the season ends, the seats stay empty, and everyone blames the marketing.
Next season, the answer is the same: spend more.
But spending more won’t fix a broken admission system.
The leak is not at the top of your funnel. You are already generating enquiries — often thousands of them. The money is lost in the gap between an enquiry arriving and an admission closing. Here is what that gap looks like on one real lead.
A parent fills your enquiry form. They are comparing four institutions tonight, on their phone, after work.
Your counsellor calls for the first time. The parent has already spoken to two other institutions and booked a campus visit at one of them.
One more attempt. No answer. The enquiry gets marked cold and drops out of the sheet.
That parent enrols somewhere. You paid for the enquiry that produced the admission. Somebody else got the admission.
The report shows reach, clicks and cost per lead. Nobody in the room can tell you which campaign produced a single actual admission.
You were buying enquiries — and then paying for them a second time, in the seats that stayed empty.
Which is why raising the budget never fixed it. A bigger number at the top of a leaking funnel produces a bigger puddle, not more admissions.
A 90-day framework that connects strategy, AI, marketing, conversion, counselling and follow-up into one system designed around your institution’s admission goals.
What your prospects actually search, what the institution down the road is bidding on, and which of your programmes can realistically be filled this season.
Not a generic annual retainer plan. Spend is weighted to your enquiry peak and pulled back in your dead months, because your calendar is not the same as a coaching institute’s.
Programme-specific pages with the enquiry form above the fold, built for the phone your prospect is actually holding — separate from your main website, so nothing waits on your IT vendor.
This is where the leak gets sealed. Every enquiry is contacted on WhatsApp within minutes, then sequenced and reminded across 30 and 45 day windows until it converts or disqualifies itself. Your counsellors stop chasing and start closing.
Meta, Google and YouTube — with ad creative and video produced in-house, because the creative is the targeting.
A/B testing on creative, audience and landing page, reported weekly while the window is open — not a monthly PDF that arrives after the decision was needed.
A B‑school, a university, a K‑12 school and a college — measured on admissions, not on clicks.
B‑School · Bengaluru
The problemAdmission targets riding on referrals and walk-ins, with no pipeline anyone could forecast.
Dr. Zaheesh Moideen, Chairman & Founder
Private University · Jaipur
The problemLarge enquiry volume across many programmes, no way to trace spend to a filled seat.
Mr. Tarun Kamboj, Director of Marketing
K–12 School · Ludhiana
The problemMarketing spend climbing every year while seat occupancy stayed flat.
School leadership team
College · Jammu
The problemA short admission window and no system for working enquiries before it closed.
College administration
Figures are per‑institution and reflect the admission season in which the system was deployed. Results depend on programme, geography, fee structure, and counselling capacity.
It is the right question to ask. These are chairmen, trustees and directors who asked it first, and then answered it. Ask them yourself — we will connect you.
No pitch deck, no slide about our company values. It is a working session on your admission numbers, run by someone who has done this across 150+ institutions.
Your website, ad presence, enquiry flow and public positioning get reviewed ahead of the call. You walk in to findings, not to a discovery questionnaire asking what your goals are.
Demand, targeting, creative, landing experience, enquiry quality, response time and counselling conversion — the six LGN-90 checkpoints, run against your institution specifically.
The order to repair the gaps in, what your own team can do in-house this month at no cost, and what genuinely needs an outside system. In writing, yours to keep.
If there is, we outline scope and timeline and you get a real number. If there is not, you still leave with the diagnosis, free of charge. No follow-up sequence, no chasing.
Four a month. That is the real capacity, and it is why this list is honest rather than flattering.
Founder, Mediagarh
Mediagarh exists because education institutions kept being sold generic digital marketing with the word “admissions” pasted over it. The playbook that fills an e‑commerce cart does not fill a seat — a seat involves a parent, a campus visit, a fee structure and a decision window that closes on a fixed date. So Pankaj built an agency that works on nothing else. Six offices, six years, and not a single non‑education client.
He also hosts the Eduvoice podcast, where he sits across from chairmen, directors and academic heads of Indian institutions and asks them what is actually breaking. It is the same leak, described in the same words, institution after institution — and closing it is what LGN‑90 is built to do. He is currently writing Educators with a Marketing Skin.
“To uplift the lives of 1 lakh students and their families, by helping them select the right institution.”
Pankaj Budhwani, on why Mediagarh only works in education
Answered here so the 30 minutes can be spent on your numbers instead.
Because the follow-up sits inside the system rather than outside it. Most agencies hand your counselling team a spreadsheet and call the job done — which is exactly where the money leaks. The 30+45 day follow-up game plan contacts every enquiry within minutes and keeps sequencing it until it converts or disqualifies itself. That is also why we can report on admissions instead of clicks: we are attached to the enquiry all the way down.
It is the first thing the 90-day plan is built around. A K–12 school’s enquiry peak, a university’s counselling rounds and a coaching institute’s batch cycle are three different calendars, and spending the same way across all three is how budget gets burned in dead months. We weight spend to your window and pull it back outside it.
You do. Every account stays in your institution’s name, and you keep the data, the pixel history and the audiences if we ever stop working together. We will not run this any other way — an agency holding your ad account is holding your admissions hostage.
A three-month initial term with a performance milestone at the end of it, not a twelve-month lock-in. Ninety days is genuinely how long the framework needs — three to four weeks before enquiry volume means anything, then the follow-up windows on top. Anything shorter would be selling you a result we cannot deliver.
It depends on your programme mix and the media budget behind it, and you will get a real number on the call rather than after three follow-up emails. What we can say now: if your media budget is under ₹1 lakh a month, this is not the right fit yet and we will say so instead of taking the retainer.
Three to four weeks before the volume is meaningful enough to judge, and a full season before you should judge the admission numbers. Anyone promising enquiries in week one is either buying junk leads or was going to show you traffic and call it a result.
Roughly an hour a week during setup, and a willingness to change the response process — because a fast first contact is the single highest-leverage change most institutions can make. We are not replacing your counsellors. We are making sure they only spend time on enquiries worth their time.
Most of our work is there. We run from six offices — Jodhpur, Jaipur, Kolkata, Gurugram, Chennai and Bengaluru — and the cost per enquiry outside the metros is usually the reason the maths works better, not worse.
Yes, and we will offer it before you ask. Tell us your institution type on the call and we will connect you with a comparable one already running the framework. Any agency that will not do this is telling you something.
Pick a time that suits your calendar. You will get the audit findings on the call, whether or not we work together.
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